When starting a franchise brand, keep it simple!

By keeping the franchising operation simple, a franchisor can channel more cash and resources to growth instead of overhead. Here are 11 tips. 1. Register Your Trademark Early Trademarks are a cornerstone to franchising, so registration is a necessity.  But it can also save you fees in states where the

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Going from Franchisee to Franchisor

Introduction             Being a franchisee exposes one to small business ownership, entrepreneurial and management skills, and puts you out in the business world, surrounded by other businesses, mentors, suppliers, and customers.  From this experience, an idea may spark in you to become a franchisor of a business concept, or someone

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Unit Franchise Owner v. Area Developer v. Master Franchise

Many franchisors offer prospects the option of purchasing a unit franchise, on one hand, or an Area Developer territory, on the other hand.  Often times, the terms “Master Franchise” or “Regional Developer” are used interchangeably with “Area Developer.”  When presented with such a choice, the question becomes, which one is

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Benefits and Challenges of Implementing an Area Developer Program

Whether to implement an Area Developer program is a decision franchisors make at various times of their business planning.  New franchisors may question the need to implement an Area Developer program from the start, whereas established franchisors contemplating growth may wish to expand into an Area Developer program. The advantages

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